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Jonathan Nicholls set up the company with a single goal - to provide small business owners with the skills and tools they need to deliver exceptional performance. Skills and tools not normally available to them.

He developed many of these skills working at Mars - in the UK, Europe and China. At Mars he gained an in depth understanding of all key areas of the company in a wide range of roles whether it was making Twix or  working as a brand FD with some of the best marketeers around or developing European market strategies with BCG.

As Finance & Operations Director for adidas China he worked closely with the Managing Director to build the best company possible. We put in place strong, compelling Mission, Vision and Values; worked out a route and goals along the way; we then developed the skills, systems and processes to make that happen. The results were spectacular - massive growth and exceptional performance across nearly all measures making adidas China the best performing subsidiary in the group.

Since then he has worked with owners of small businesses to help them deliver exceptional results through a range of mentoring, coaching and consulting projects.

He is a Chartered Management Accountant (that is the people who understand and drive business performance) and a registered CIMA Member in Practice


Our Associates and Partners
J.Nicholls & Associates has access to a wide range of skills through proven associates who are acknowledged experts in their fields. This allows us provide a complete set of skills whether sales coaching or marketing or production management or support for business development in China.

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